Why we exist
Printer ink should be fair. Now it is.
Printer ink should be fair.
Now it is.
For 40 years, HP, Canon, Epson, and Brother charged you too much. They make ink for pennies. They sell it for dollars. You deserve better.
They overcharge. We don't.
Our solution: โก Printing like electricity. Always on. One monthly price.
๐ฆ Printer. ๐ Paper. ๐จ๏ธ Toner. ๐ Shipping. ๐ง Repairs.
โ
Everything included. 1 year minimum. Cancel anytime after.
Home printing as a service. Everything included.
$6.99/month โ Join Waitlist
Our story
Six chapters. One mission.
From frustrated customers to a fair printer company.
โ CHAPTER I
The Question
Why does printing feel unfair?
You buy a printer for $79. It works. Then the ink runs out. New cartridges cost $45.
Over 5 years, that $79 printer costs you $500. Most goes to ink.
You always knew something was wrong. So we decided to prove it.
๐ฌ CHAPTER II
The Research
We spent 6 months studying the printer industry.
What we found:
Ink costs 5ยข to make. They sell it for $1.50. Per liter: $4,500. More than perfume.
9 in 10 people know ink is overpriced. They are right. But only 1 in 5 do something about it.
๐ฅ CHAPTER III
The Four
HP, Canon, Epson, Brother. Four companies. 77% of the market.
Together: $16 billion profit per year from ink.
They spend $2 billion on research. Half of that? Chips that block cheaper ink.
Not better printers. Just blocking you from paying less.
๐ก CHAPTER IV
The Truth
Your printing needs are simple.
We studied 10,000 homes. Average: 48 pages per month. 90% black and white.
Documents. Forms. School work. Not photos.
You need a printer that prints. Nothing more.
๐ง CHAPTER V
The Solution
We built what we wanted.
One printer. Black and white. No scanner. No touchscreen. One button: power.
One subscription. Printer. Paper. Toner. Shipping. Repairs. Everything.
$6.99 per month. Printing like electricity. Always there. One bill.
๐ CHAPTER VI
The Mission
We are not just building a printer company.
For 40 years, they made printing complicated. They kept prices high.
We believe printing should be simple. You press print. It prints.
Unfair industries should not win. Join us.
Built for ourselves. Shared with you.